Meet Bruklin — a rising star who’s all about passion, authenticity, and making music that speaks to the heart. Born in Albania and now lighting up the music scene in New York, Bruklin is carving out her place in pop music, one powerful single at a time. At just 16, she’s already proving that talent and determination can make dreams a reality.
With help from Music Gateway, Bruklin has taken her vision to new heights, leveraging creative campaigns that bring her artistry to life and grow her ever-expanding fanbase.
Campaign 1: Introducing the World to Bruklin’s ‘Stay Friends’
Bruklin’s debut single, “Stay Friends,” introduced the world to her raw talent and emotional storytelling. The campaign for this track focused on truly introducing Bruklin to the world. The goals were to:
- Introduce Bruklin Globally: Showcase her talent to as many listeners as possible, establishing her as a new voice in pop music.
- Achieve Maximum Reach: Drive widespread awareness through curated playlists and viral content.
- Foster Fan Growth: Build a loyal fanbase by connecting with listeners on an emotional level.
- Boost Streams: Ensure “Stay Friends” achieved significant traction on streaming platforms, setting the stage for future releases.
- Make It Personal: Highlight the story behind the song to foster deeper connections.
- Build Visibility: Reach a broader audience and establish Bruklin as an artist to watch.
What We Did
Secured Spotify Playlisting: “Stay Friends” landed on key curated playlists, driving streams and introducing Bruklin to new listeners.
TikTok Creator Campaign: We partnered with TikTok influencers who showcased the song in their unique styles, sparking organic engagement.
Fostered Fan Interest: We encouraged interest among listeners to inspire user-generated content, helping fans feel connected to the track.
The Results
- 3.78 Million TikTok Views: Bruklin’s music reached millions of potential fans.
- 204,000 Likes: Listeners embraced the track, liking and sharing with thier own networks
- 114 Pieces of User-Generated Content: Fans got on board creating their own interpretations, amplifying the song’s presence on social media.
- 1 Million+ Streams on Spotify: Cementing “Stay Friends” as a breakout success.
Campaign 2: Making Magic with “Magic Show”
Following the success of “Stay Friends,” Bruklin released “Magic Show,” a track that brought a playful energy to her growing catalog. The campaign for this single aimed to:
- Expand Reach: Build on the momentum from “Stay Friends” and introduce Bruklin to an even wider audience.
- Inspire Engagement: Encourage listeners to interact with the song in meaningful ways.
- Streaming Numbers: Match or surpass the number of streams on Spotify and other DSPs.
What We Did
Teamed Up with Influencers: We teamed up again with TikTok creators who shared “Magic Show” in ways that resonated with their audiences, making the track feel authentic and fun.
Ran Targeted TikTok Ads: Eye-catching clips from the “Magic Show” music video were shared, targeting users who already loved pop music and similar vibes.
Worked with Curators: We leveraged our network of curators to place the track on playlists tailored to Bruklin’s style and genre, maximizing reach and connecting her music with the right listeners.
The Results
- 6.37 Million Views: The campaign brought Bruklin’s music to millions more listeners.
- 440,000+ Likes: A testament to the track’s appeal and resonance.
- 352 Pieces of User-Generated Content: Even more fans created unique takes on the song, extending its reach and giving it a life of its own on social media.
- Follow-Through Engagement: Metrics showed users were liking, sharing, saving, and re-watching the content, proving the song’s impact.
- 1 Million+ Streams on Spotify: Highlighting Bruklin’s ability to sustain success across platforms.
The Bruklin Story: From Albania to the World
Bruklin’s songs are like diary entries set to music. From the heartfelt vulnerability of “Stay Friends” to the playful energy of “Magic Show,” her music connects on a personal level with listeners everywhere.
Bruklin’s journey is as inspiring as her music. She started young, performing on TV in Albania at just 11 years old. When her family moved to New York, she seized the opportunity to work with top producers like Oak Felder and Tommy Brown, crafting a sound that’s uniquely hers.
Her debut single “Stay Friends” introduced listeners to her raw talent and storytelling, while the vibrant music video for “Magic Show” showcased her star quality. Bruklin herself says it best: “I’ve always believed that music has the power to tell stories that words alone can’t. My goal is to create songs that resonate with people’s hearts.”
What’s Next for Bruklin?
We’re so excited to see what’s next for Bruklin. Her dedication, creativity, and connection with her fans make her a true force in the music world. At Music Gateway, we’re proud to have played a part in her journey and can’t wait to support her as she reaches new heights.
Bruklin’s story shows that with talent, vision, and the right support, anything is possible. Keep an eye on her — this is just the beginning!
Are you ready to take your music to the next level? Whether you’re an independent artist looking to grow your fanbase, secure playlist placements, or run impactful campaigns, Music Gateway can help. With expert strategies and a passion for supporting creativity, we’re dedicated to turning your vision into success.
Join the countless artists who’ve transformed their careers with Music Gateway. Make your music heard — the world is waiting…
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